ABOUT JOSH HAYDON

Expert Marketing Leadership for Startups and Growth-Driven Companies

Sixth-Generation Californian, First-Generation Growth Expert

A Silicon Valley upbringing shaped my entrepreneurial spirit. I've recently transitioned to full-time tactical growth consulting, partnering with SMBs and funded startups to help them set up marketing operating systems.

My career is built on hands-on experience, from setting up booths after late-night flights to staying up all night with engineers fixing bugs. As a Venture Partner at a VC firm, I stay immersed in emerging technologies like AI, medtech, and proptech.

MBAVenture PartnerLos AngelesFractional CMO/CRO

High-Growth Digital

Owner & Growth Strategist

Specializing in growth strategies for SMBs and funded startups in biotech, digital health, and tech.

Erez Capital

Venture Partner

Evaluating high-potential startups and shaping early-stage ecosystem with 50+ industry partners.

Decade of Scaling Organizations

B2B E-Commerce Powerhouse + Professional Services

Entry-level to VP Journey

$1.8M → $13M

Revenue Growth

30% margin maintained

4x

Team Expansion

P&L ownership

$6M

New Revenue Streams

Professional services

Marketing Launches

  • • Series-B AI Genomics ($165M raised)
  • • DTC to Enterprise pivot
  • • 200 commercial meetings in 6 months

Brand Strategy

  • • Secured $100M Series-C funding
  • • 4x aided/unaided awareness
  • • Cutting-edge design systems

Performance

  • • 7.7M impressions on $3.5M budget
  • • 65% cost reduction
  • • 48-hour lead time

Case Studies & Results

DTC to Enterprise Sales Pivot

Spearheaded complete transformation from direct-to-consumer to enterprise sales model, including PR, thought leadership, and SDR operations.

Executive thought leadership initiatives
Advanced marketing automation systems
SDR operations for lead generation

B2B AI SaaS: 50% Budget Cut, 1% Revenue Drop

Optimized paid ad campaigns achieving remarkable efficiency gains while maintaining revenue performance.

+32%

Reactivations

+19%

LTV Increase

$15K

Monthly Savings

-38%

Discounts

Website Development Expertise

From 2-hour emergency builds to complex 6-month projects, I deliver websites that serve as the face of your company.

2 Hours

Emergency VC pitch site

6 Weeks

Bespoke CMS with AI Content Engine

$0-$300K

Project range

Ready to Transform Your Growth?

Let's discuss how I can help scale your marketing operations and drive sustainable growth for your startup or SMB.